Harlequin the choice of Kettle’s Yard
Kettle’s Yard, the University of Cambridge’s modern and contemporary art gallery, has selected Harlequin CRM as its new fundraising system.
Following a process review, Harlequin CRM will underpin the bustling charity’s busy development programme.
Kathryn Westmore, Head of Development at Kettle’s Yard, explains their business drivers for investing in a new system and why Harlequin stood out:
Why did you need a new system?
“In 2018 Kettle’s Yard re-opened following a major £11m development project. We are now a year on from that re-opening and have been through a process of reviewing all our systems to ensure we are working in the most effective ways. Through this process it was decided that we should invest in a new fundraising database that would help us to manage a successful, varied and busy development programme.”
Why did you choose Harlequin?
“We wanted a system that was easy to use, not just for the development team but for the wider staff team. We felt Harlequin had all the functionality we needed and was very user friendly.
“We also appreciated the ethos of the company being a family business; both Tom and Dom gave an excellent presentation and we got the sense that they really cared about their clients.”
What are your plans for the future?
“We will be using Harlequin for day to day development tasks and also plan to use the events module for our exhibition openings with a view to expanding this as we become more familiar with the system.”
Tom Ellis, Managing Director of Harlequin, comments:
“We are absolutely delighted to be chosen by Kettle’s Yard. From the moment we met Kathryn and the team and understood their requirements we felt we would be a good fit and hoped they felt that too. Harlequin CRM is being selected by more and more arts and heritage organisations with the Events, Design and Volunteers modules particularly popular. We can’t wait to get started and look forward to a long relationship with the Development team helping them achieve their goals!”
Image credit ©Hufton+Crow
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